Authentic Brands Group acquires the IP assets of Volcom, a U.S. skate and lifestyle brand, from Kering. CEO Todd Hymel and Volcom’s existing senior management team will continue to lead the company that operates 100 stores worldwide and generates 45 percent of revenues internationally.
Canada, through its public health agency, PHAC, is investing up to C$2.5 million over the next three-and-a-half years in a university program aimed at motivating Canadian males to eat healthier foods and become more physically active by incorporating hockey into their fitness regiments. Hockey FIT will offer 12-week sessions, in partnership with the Canadian Hockey League teams and YMCA locations, to nearly 1,300 men who are overweight or obese in the 35- to 65-age bracket in at least 32 Canadian communities.
Hype Sports Innovation, an Israeli sports innovation platform, launches a $75-million sports tech venture capital fund targeting sports tech start-ups. Uli Becker, former Reekbok president, and Bernd Wahler, a former Adidas CMO, are leading the fund.
New Balance Chairman Jim Davis broke ground on the latest phase of his Brighton Landing real estate development project last week—an athletic complex complete with a 200-meter indoor track that is slated to open in mid-2021 and a concert venue large enough for 3,500 attendees.
The Original Muck Boot Company has introduced a limited-edition “MUCKPROOF” T-shirt to raise funds for the Nebraska Cattlemen Disaster Relief Fund, which will distribute 100 percent of all donation to the state’s cattle producers who have been impacted by natural disasters, including recent flooding and a bomb cyclone. The special T-shirt will be available through April 30.
Swatchbook, Inc., based in Irvine, CA, opens a wholly owned subsidiary in China that will be spearheaded by Managing Director Jackie Yang, founder and former CEO of FMNII, a consultancy for process and manufacturing improvements in the footwear industry. Swatchbook China will offer clients tools and processes for digital development. Available services include sales of swatchbook’s cloud platform for materials, online and onsite support and services for material scanning and 3-D modeling. All service work will be fulfilled by swatchbook service centers that have been established since the end of 2018. The company intends to further expand operations in China and other parts of Asia by adding more resellers and opening global service centers to help brands and fabric mills with the digitization of their materials and 3-D modeling services.